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The sudden prevalence of warm-toned hair colors (see Bella Hadid’s recent orange-y blonde or Zendaya’s honey brown) proves that trends can truly change on a dime. Cool undertones were the name of the game for years — even for brunettes — but lately, Polko has noticed a shift. “A big trend is leaning towards warmth in any sort of hair color because there was so long where everyone was like, ‘My blondes not blonde enough, it’s not icy enough,’ ” the stylist says. “And now I think people are not scared of having golden, more orange, more redhead, honey colors. I think it’s less scary because people are seeing it’s actually really good for everybody’s skin tone.
“I think you’ll see all kinds of different cool, shorter haircuts that might be newer trends that we haven’t really seen before,” she adds. There’s a time and a place for bold color, but in 2023, natural-looking highlights are on the menu. Think: Jennifer Aniston’s softly blended blonde or Hailey Bieber’s dimensional brunette. “I think it’s less of that all over single-process with a bunch of foils on it,” Polko says. “When you paint on a couple of pieces intentionally in the same spots as they’re growing out, then you end up with healthier hair. It just creates a lot less of that breakage that sticks out.” “If you already have some [highlighted] pieces — I have a couple ombre chunks that look like they were done by the sun — what I like to do is color over it with a little Style Edit Root Concealer Touch Up Spray, either bring it up with the blonde or cover the whole piece with the brown. I think people are more adept to kind of do an in-between color and nothing super committal.”
There’s no doubt that curtain bangs are having a moment right now. The wispy, low-maintenance trend will continue through 2023 and beyond, but Polko says that shorter curtain bangs are on the horizon. “I think a shorter curtain bang, where it splits in the middle but breaks off around like the corner of the eye, is going to happen a lot more. Personally, I keep thinking about wanting to do that.” In recent memory, bob trends have run the gamut from to French bobs to blunt bobs to bixies (aka a bob and a pixie). According to Polko, there’s more where that came from in 2023, allowing for a ton of creativity and freedom regarding short haircuts. “There’ll definitely be more short [styles] than before, but it’s very personal to what’s going to be necessarily cool,” she says. “It’s very dealer’s choice … it’s specific to where you live, what you do for work, each person’s personality.”
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